Another photoshoot, another case study…

Dear SBUK readers,

Being a case study is relatively straightforward stuff - getting ready for the close-up is often something else.  Last Tuesday - after listening to how bad the economy's going to get at the Bank of England - I was busy putting my best face forward for the camera as I was one of a number of case studies taking part in an article about avoiding colds, flu, coughs and sneezes over the winter. Being asthmatic doesn't always help (and yes my inhalers go everywhere with me!), and I'm not the world's best patient, but there's something about having my picture taken (these days, it's with a professional photographer, when the occasion arises!) that takes me right back to when I was a little girl who loved nothing better (if she was bored!) than being the centre of attention.

It didn't take very long: I flirted with the photographer (this works for me as it makes my - and their - job much easier if you're both having a bit of a laugh!); posed my backside off, made sure the photographer got my best profile and slipped him my card just in case I'm able to get sent pix of this year's model…

Being a case study, as I've said, can be relatively straightforward work: sometimes you'll be paid in cash, other times you won't be (and that's the nature of the beast, unfortunately).  But sometimes, if you're very lucky (and if you ask the photographer nicely…), you might just get some new pix to add to that corporate picture collection! 

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